2019 workshops

Do you spot the S in copywriting?

  • 3 October, Edinburgh, New Town (sold out)
  • 4 October, Glasgow, Trongate
  • 9 October, London, Covent Garden
  • 10 October, Nottingham, Sneinton Market

What is this?

It’s a new one-day workshop, an open event that I conduct for a small group of people. It’s hands-on, and you get my personal attention.

Who is it for?

Everybody who wants to hone their skills. For example, if you write website contents – what you learn covers most types of publication.

It doesn’t matter whether you sell products and services, promote brands and companies, popularise ideas and policies or simply want to present yourself better.

And you don’t need writing experience. The workshop is suitable for beginners, but it’s also a refreshing update for advanced writers.

What do you learn?

You get an insight into successful copywriting. And the tools to rouse your language.

You learn:

  • How to assemble a sound strategy
  • How to apply a style that’s short, simple and sincere
  • How to use words that sell

I also show you how to save time and meet tight deadlines.

Plus?

You come away with new ideas and a handy folder that you can use instantly in your work.

How?

The event lasts from 9.30 to 16.30. During that time you do group work and spend one-to-one time with me.

In the morning you complete a series of practical, yet entertaining exercises. In the afternoon you use what you’ve learnt to compose a text of your choice.

You can write from scratch, redo an existing text or bring a draft you’re working on. You can set your own pace. I help you achieve your goal, giving you the benefits of more than 20 years of experience in copywriting.

Is this my first workshop?

No, I’ve conducted many – in-house for clients and externally for small groups of people with different business and public sector backgrounds.

Here you’ll find what participants say about my workshops.

What does it cost?

The cost is £200 plus VAT per person. That includes your place and all materials.

Can you take part?

Yes, but you have to book your place in advance.

How do you book a place?

Simply email benbraber@btinternet.com and tell me for which event you want to book a place. Once you’ve booked, you get all the workshop details.

Should you book now?

You don’t have to, but the number of places is limited and my workshops usually sell out quickly. So, if you want to be sure of getting a place …